Neighbourhood is a charming coffee shop known for its warm atmosphere and delightful brews. Our mission was to create a brand identity that captures the essence of this vibrant community hub. The result is a playful and dynamic brand image that embodies the spirit of Neighbourhood.
Category
Branding, Visual identity
Lively circles
The graphic mark draws inspiration from the circular shapes found within the letters of "Neighbourhood." These circles are transformed into a dot matrix, creating a distinctive and memorable visual identity. This pattern not only serves as the brand's graphic mark but also forms a key element of its visual identity system, appearing across various brand applications.
Vitality and trust
Combining playful typography, a unique dot matrix graphic mark, and a blue color scheme that symbolizes the brand's vitality and trust, Neighbourhood's cohesive and dynamic brand image reflects the coffee shop's welcoming atmosphere and community spirit, making it a top choice for coffee lovers.